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Anonym Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?: An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors

Anonym Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?: An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors


Does the Development of Cognitive Dissonance Inhibit the Success of Influencer Marketing?: An Empirical Study on Implicit Associations Towards Influencers as New Advertising Ambassadors


Streckkod 9783346488992
brand Anonym
sku 3346488993
Kategori Böcker och tidskrifter